Why we should stand on desks more often - Literally

The following is the original and the rewrite can be found by clicking here.

A while back I was in a meeting where the discussion revolved around our need to change our current situation to a future state that we all agreed was needed - Somewhere in all of this banter, I say something along these lines, "Evolution will get us there but it will take time where with a revolution we will get there much faster, but it tends to be bloodier".

 I of course thought it was particularly profound. Now let me say right up front we are talking business here so people very rarely get bloody and die (this is an important point) and as an aside (apologizing for my diatribe up front), we as business people like to draw from the military for strategic framework, aspects of leadership, transferable tactics and particularly language. Here is a very important point... in business, although it may sometimes have a vague feel of what war is all about, no one dies, I shall repeat again, no one dies. If you "take a bullet", in the broad sense of things you get "a do over". War, not so much.

So back to my profound statement (with a working assumption that you agree with me*), we find ourselves always existing in three states, some more preferable than others - The status quo, evolution or revolution. I will eventually get to the desk... so not to worry.

Let me quickly speak to the state of status quo first; briefly, only briefly... other than an opportunity to catch your breath (mostly in a figurative sense), the status quo offers you nothing long term... the world, and everything about it will change around you and you will become irrelevant** - I do not recommend it as the world will pass you by.

Revolution will drive dramatic change, through a spectrum from great to awful, as well as the opportunity associated with it. Here is the thing though, like war, it can take on a life of it's own, it's uncontrollable, noisy and many times random with what it offers. Sometimes it is necessary but hold on tight...very tight. As an aside this is where control is validated as an "illusion".

So now to evolution, and being that I left it to the last it's a fair assumption that it is something that I want to spend some time on... offering a thought or two. Up front I will say I'm a fan of Darwin and his theories of adapting and evolving to an ever changing environment - We need to evolve to thrive. A point though, it needs to move much faster than it historically has to prevent any slide into the status quo or creating a situation that brings on the need for revolution, be it in business or even socially. Why is that you may ask? The world is moving much faster, be it technology advances, communication or general globalization (that makes this big world a much smaller place) that creates a necessity to speed up evolution just to keep up with the environment.

And finally we get to the desk - Sorry about meandering... well not really that much. In the movie Dead Poets Society there is a scene where the teacher (Robin Williams) jumps up on his desk to make a point... I have attached the video, as it is my favorite scene in this great coming of age movie.

The video clip is packed with a number of messages but for me, in the context of what we are talking about, when he stands on his desk and asks "why", he offers hints as to how to speed up the evolution. The answer is of course, "to look at things differently and get a new perspective", as the acceleration comes through actively looking to evolve and not passively letting it happen over time.

Two other points resonate with me. When John Keating says, "if you know something, look at it a different way", it reminds us to keep challenging what we know as we just might start seeing a different and even better way. I also like when he tells a student not to walk off the edge of the table so fast like a lemming but look around - A reminder that thinking and doing things differently is not an occasional effort but should be a habitual way.

I find Keating actually getting up on the desk the most powerful in all of this, as it is the action in changing his perspective. He didn't talk about getting up on the desk, he got up on it, no talk... just "up". And this is how art in this case can challenge us... Asking what exactly are we doing to see things differently and speed up our evolution?

Thank you for reading. 

gpe

* Let me know if you don't

**Irrelevant is such a harsh word that means not connected with or relevant to something, but is what happens when you stand still as everything moves on. It's a great business word. 

 

 

 

 

The Lemonade Stand... a way of thinking.

The following is the original and the rewrite can be found by clicking here.

There they were in the distance, waiting for what would probably be the first customer of the day. As I continued to walk up the street their tentative excitement became palpable - Three little girls and their lemonade stand; a card table, a pitcher of lemonade, a stack of foam glasses and a hand written paper sign that simply said "lemonade 25 ¢". As a general rule I always buy the lemonade, no matter how bad I know it may be for these reasons. The first reason is the smiles and lemonade you get for 25 cents are truly priceless, while the second is a lemonade stand is the simplest and purest of commercial endeavors for generating money, and finally, it is one of the frameworks I use for thinking.

When I say framework, what I am referring to is the basic mental structure and process I use for situational understanding, problem identification and ultimately solution development. As I mentioned the "Lemonade Stand" is one of my frameworks while the other two are the 7S Model* and the 4P Marketing Mix*. It is when using these frameworks that I have been able to focus my thinking with regard to understanding the situation, identifying problems and opportunities, as well as quickly working through the many connections that make up a business when internal and external factors come into play.

 The Lemonade Stand thinking

 

The Lemonade Stand thinking

For me it always starts with the Lemonade Stand, as it, at a high level addresses the three fundamentals of business***: 1) the customer... the one who wants or needs the lemonade 2) the interaction... the exchange with the customer resulting in the lemony goodness and 3) the business... in the form of the three little girls with the idea and some lemonade mix. It is the connection between these three fundamentals that makes this so powerful as it categorizes broadly a business and the connection that ultimately leads to the customer. More importantly, it re-enforces that what we do with the business will effect the interaction with the customer and there is a ripple effect with any business decision that ultimately washes up on the shore of the customer (metaphorically speaking) - So simple, but sometimes easily forgotten. The customer is everything, and anything a business does needs to connect back to them. If not, why are you doing what you do?

The interaction for me is the interface between the business and the customer and with regard to a thinking framework, I tend to use the 4P Marketing Mix model:

4P Marketing Mix

4P Marketing Mix

  • Product or Service:  what is being sold or aligned with the customer's needs.
  • Price: the price of the product or service, reflecting of the perceived value by the customer. (the customer perceives the benefits of the product aligned against the price that he/she is being asked to pay that determines value)
  • Place (distribution): how the product or service gets to the customer
  • Promotional Mix: the messaging that is used to communicate, develop awareness and influence the customer to transact with the company in line with its goals, which more often than not are revenue generation. (Sales, promotions, PR, trade shows, social media, etc)

It is with the four P's that your thinking can be grounded regarding this "interaction", either towards the customer or back into the business. These components are the ties between the customer and the business.

My other mental framework is the 7 S model which, as you may suspect, has seven words that all start with "s" - I tend to use this as a starting point when I am looking internally at the business. I have ordered the components from tangible to less tangible as well as importance... this is a consideration when resource management comes into play.

  • Strategy: the strategy the business is using to achieve its vision and goals.
  • Structure: the organizational structure used to run and manage the business.
  • Systems (and processes): the systems the business will use to administer the business
  • Staff: the people needed to execute the business
7s Model

7s Model

The next three are the softer components of the model, but in my opinion are the ones that take a business from good to great...  aspects of leadership in my mind.

  • Skills: the knowledge and skills needed to effectively run and manage the business
  • Style: the manner in which the business does things.
  • Shared Values: the established business values that are shared by all people involved with the business defining its culture.

So in all of this I use 12 components as part of my framework of thinking where 11 of these components are connected back to the customer; have they been established, how can they be optimized and what is impacting them negatively? Business is rather complicated to say the least, so I am not suggesting there is a magical check list to cover it all but this does help to frame one's thinking, develop an understanding of the situation, support planning as well as solution development for identified problems. It has been very useful for me over the years.

So what happened to the lemonade stand you may ask? Well the last I heard the operations expanded to 100 little kids, 30 stands aligned to high foot traffic areas with an expanded offering of lemonade, fruit punch and apple juice; Management is concerned with shortfalls in revenue and I suspect its due to supply chain issues as the structure and supply chain just didn't keep up with the growth.

gpe

* 4P Marketing Mix was proposed by marketer E. Jerome McCarthy in 1960, which has since been used by marketers throughout the world

** 7S Model is a management framework developed by well-known business consultants Robert Waterman and Tom Peters.

*** This of course is simplified and also assumes responsible financial and legal management. 

A Samurai and his smartphone...

The following is the original and the rewrite can be found by clicking here.

Remember how cool it was to be a Samurai swordsman? (Just go with it) - I mean you had this ability that few others could rival, your skill was valued, you were respected and you were important (and dangerous). Then along came the gun and almost overnight it was all gone... not so dangerous except when you were "packing".

So along comes the Internet, then the smartphone and "bam" the value of knowledge for knowledge's sake isn't really that important anymore. I mean, want to know when Louis XIV reigned? -  It's twenty seconds away on your smart phone (from 1643 to 1715 btw). Facing extinction is the person who has knowledge for knowledge's sake... more and more we all have this knowledge at our finger tips, along with greater convenience and connection... the playing field is now equal and in effect we are all Samurais with a smartphone...

So here is one Samurai's story about a smartphone, decision making and risk tolerance.

When I travel, I take a Go Pro and my smartphone to meet all of my memory capturing needs. My last trip took me to Iceland and as expected my portable cameras left me with some amazing visuals and a fine tale to tell. The very last picture I took with my smartphone was of a glacier on which I was hiking and climbing- oh yes, I should foreshadow this by mentioning it was raining. With this picture you see here taken, I put my phone back into my "water proof pocket" and went about climbing and hiking said glacier. 

On the way back to the hostel and with a long bus ride ahead, I settle in and decide to listen to some music, as a smartphone is rather multifunctional compared to a cool sword. Reaching into my pocket I first ask myself why the bottom of my phone is dripping wet, then secondly recognize that my home page is half its normal size and then finally settle into the gut wrenching realization that my phone is wet, possibly ruined and I've now cut myself off from the world as well as everything that is holy! So how did this happen you may ask? Well the water proof pocket only really works when you zip it up fully. (Ugh)

Just so you know Samurais don't throw rabid tantrums or lament to the cosmos as to "why me?", they calmly review the situation, solicit advice from other travellers who have dry smartphones and envision how you can bend the universe to get a box of rice. And get this, ten minutes into the drive we make a pit stop and across the street is a grocery store - 500 Icelandic krona later I have a box of rice and a phone nestled snuggly inside. For those of you asking" why rice"? Well it is a tried and true method for drying things out as the grains of rice absorb water.

So over the next two days the functionality of my phone is restored except for the mechanical home button, which can easily be replaced by the virtual screen version (thank you Dave for helping me discover this). My worst fears have evaporated -  I'm connected with the world again and regained my equalizing smart phone.

Fast forward two months... I'm having a business lunch and all of a sudden my smart phone speaks, and keeps speaking, randomly dials people and plays music. Looks like my smartphone's voice control has become sentient and it's now a contest for the soul of my phone. Periodically for about 15 minutes the voice control takes over, wreaks havoc and then the phone is mine again. Over the next week I work with the friendly and patient people in technical service to reset the phone a couple of times as well as reinstall the operating system twice ... but still I wrestle with the voice control for supremacy. Ultimately though, it's off to have someone look at it where an hour and a half later I'm told it's water damage, the warranty is void and I can either buy a new phone or hope the voice control has surrendered the contest.

So in the end I'm hoping that between having the phone inspected and shutting off the voice control I have prevailed and don't have to spend $300 on a phone.... just incase though, I have an appointment booked in two days to buy a new phone. We shall see.

In all of this, which is probably more reflective of every day modern Samurai life than anything, I am most proud of how calmly I worked through this situation instead of looking to the stars and screaming at the top of my lungs "why does this kind of thing always happen to me!!!" As you know, Samurais don't do that sort of thing.

Oh yes, glaciers really are blue - Who knew?

gpe